You try to stifle back a tear as you pick up your phone, noticing just how broken it really is. Suddenly, all of the good times you'd had together flash before your eyes. You and your partner in crime... and now it's gone.
You have insurance through your carrier and you'll have a new phone in two weeks, but what you didn't have was the insurance that your memories with your smartphone remained intact. You had never backed it up, not even once.
Of course, I'm talking about myself. In second person.
Source:
http://www.greenbot.com/article/2151010/back-that-app-up-5-great-backup-utilities-for-android.html