Google wants to sell its first Project Ara smartphones in style, and it’s drawing inspiration from food trucks. Later this year, it will deploy “mobile trucks” where customers will be able to design, print and assemble their own custom handset in under five minutes.
The first Project Ara smartphones will go on sale in Puerto Rico. The trucks will stop first in Old San Juan, moving south to Ponce, the island’s second-largest city, then through the rest of Puerto Rico, said Jessica Beavers, marketing lead with Google’s advanced projects division, at the Project Ara developer conference in Cupertino, California.
“We’ll slowly be rolling our truck across the island,” she said.
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