vineri, 30 ianuarie 2015

Verizon Wireless to Make 'Super Cookie' Tracking Opt Out


Verizon Wireless said today that it will allow users to opt out of being tracked by so-called "super cookies."
A Verizon spokeswoman said the company expects to add an opt-out provision "soon."






At issue are tracking cookies intended to serve up relevant ads. The practice is nothing new for Web users, but as the Electronic Frontier Foundation noted last year, "super cookies" focus on mobile surfing and users cannot easily opt out.
"It allows third-party advertisers and websites to assemble a deep, permanent profile of visitors' web browsing habits without their consent," the EFF said at the time. "In fact, it functions even if you use a private browsing mode or clear your cookies."


Source:
http://www.pcmag.com/article2/0,2817,2476078,00.asp

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